One $27,000 Super Mario watch or 27,000 $1 hooker-bots?
When you’re paid in the form of exposure to blog about video games, $27,000 seems like an unfathomable sum of money. For those who do have excessive amounts of disposable income and a somewhat-geeky inclination, however, the Swiss watchmaker Romain Jerome’sSuper Mario Bros.-themed watch will be available at Nihonbashi Mitsukoshi for the department store’s 19thWorld Watch Fair.
This watch will set buyers back ¥2,700,000, which roughly converts to the aforementioned $27,000 USD. Although it does look remarkably similar to a watch found onRomain Jerome’s websitefor the much-cheaper-but-still-not-affordable CHF 15’555, or approximately $16,200 USD at current exchange rates.
I’ll be honest; if I had that much disposable income, aSuper Mario Bros.watch wouldn’t be all that high on my list of things that I absolutely must own, nice as it may be. After all, I could buy myself 33HTC Vivesor, more likely, a disturbing number ofIllyasviel von Einzbernfigures.
Romain Jerome’s Super Mario Bros. watch, $27,000, available at Nihonbashi Mitsukoshi.https://t.co/Jf1WtzWotbpic.twitter.com/4jPw1jmcYm
— Takashi Mochizuki (@mochi_wsj)July 16, 2025
